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Salesforce AP-215 valid - in .pdf

AP-215 pdf
  • Exam Code: AP-215
  • Exam Name: Marketing Cloud Intelligence Accredited Professional
  • Q & A: 64 Questions and Answers
  • PDF Price: $59.99
  • Free Demo

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  • Exam Code: AP-215
  • Exam Name: Marketing Cloud Intelligence Accredited Professional
  • Q & A: 64 Questions and Answers
  • PDF Version + PC Test Engine + Online Test Engine
  • Value Pack Total: $119.98  $79.99
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Salesforce AP-215 valid - Testing Engine

AP-215 Testing Engine
  • Exam Code: AP-215
  • Exam Name: Marketing Cloud Intelligence Accredited Professional
  • Q & A: 64 Questions and Answers
  • Software Price: $59.99
  • Testing Engine

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Salesforce AP-215 Exam Syllabus Topics:

SectionObjectives
Analytics and Dashboarding- Insights and reporting
- Dashboard creation and configuration
- Visualization best practices
Marketing Use Cases and Activation- Cross-channel marketing insights
- Business reporting use cases
- Campaign performance analysis
Data Ingestion and Integration- Data synchronization and scheduling
- Data ingestion processes
- Data sources and connectors
Data Modeling and Transformation- Normalization and harmonization
- Metrics and dimensions configuration
- Data model structure and schema design
Data Quality and Troubleshooting- Performance optimization
- Error handling and debugging
- Data validation and monitoring
Administration and Security- Data access control
- User roles and permissions
- Platform configuration

Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

1. An implementation engineer has been provided with the below dataset:

*Note: CPC = Cost per Click
Formula: Cost / Clicks
Which action should an engineer take to successfully integrate CPC?

A) Populate the logic within a custom measurement. No need to change Aggregation.
B) Populate the logic within a custom measurement. Set Aggregation to AVG.
C) Populate the logic within a custom measurement. Set Aggregation to SUM.
D) Unmap it, as Datorama will calculate it automatically.


2. Your client provided the following sources:
Source 1:

Source 2:

Source 3:

As can be seen, the Product values present in sources 2 and 3 are similar and can be linked with the first extraction from 'Media Buy Name' in source1 The end goal is to achieve a final view of Product Group alongside Clicks and Sign Ups, as described below:

Which two options will meet the client's requirement and enable the desired view?

A) Harmonization Center:
Patterns from sources 1 and 3 generate harmonized dimension 'Product'. Data Classification rule, using source 2, is applied on top of the harmonized dimension
B) Overarching Entities:
Source 1: custom classification key will be populated with the extraction of the Media Buy Name.
Source 2: 'Product' will be mapped to Product field and 'Product Group' to Product Name.
Source 3: 'Product' will be mapped to Product field.
C) Custom Classification: 1
Source 1: Custom Classification key will be populated with the extraction of the Media Buy Name.
Source 2: 'Product' will be mapped to Custom Classification key and 'Product Group' to a Custom Classification level. Exam Timer Source 3: 'Product will be mapped to Custom Classification key. Came
D) Parent Child:
All sources will be uploaded to the same data stream type - Ads. The setup is the following:
Source 1: Media Buy Key -- Media Buy Key, extracted product value - Media Buy Attribute.
Source 2: Product - Media Buy Key, Product Group -- Media Buy Attribute.
Source 3: Product - Media Buy Key.


3. A technical architect is provided with the logic and Opportunity file shown below:
The opportunity status logic is as follows:
For the opportunity stages "Interest", "Confirmed Interest" and "Registered", the status should be "Open".
For the opportunity stage "Closed", the opportunity status should be closed Otherwise, return null for the opportunity status.

Given the above file and logic and assume that the file is mapped in the OPPORTUNITIES Data Stream type with the following mapping:
"Day" - "Created Date"
"Opportunity Key" + Opportunity Key
"Opportunity Stage" - Opportunity Stage
A pivot table was created to present the count of opportunities in each stage. The pivot table is filtered on Jan 11th. What is the number of 'opportunities in the Confirmed Interest stage?

A) 0
B) 3
C) 1
D) 2


4. The following file was uploaded into Marketing Cloud Intelligence as a Generic Data Stream type:

The mapping is as follows:
Day - Day
web_site_key -> Main Generic Entity Key
web_site_name -> Main Generic Entity Name
Web_site_source -> Main Generic Entity Attribute 01
Page Views - Generic Metric 1
How many rows will be stored in Marketing Cloud Intelligence after the above file is ingested?

A) 4
B) 0
C) 3
D) 1


5. What are two potential reasons for performance issues (when loading a dashboard) when using the CRM data stream type?

A) When a data stream type ''CRM - Leads' is created, another complementary 'CRM - Opportunity' is created automatically.
B) The data is stored at the workspace level.
C) Pacing - daily rows are being created for every lead and opportunity keys
D) No mappable measurements - all measurements are calculated


Solutions:

Question # 1
Answer: A
Question # 2
Answer: A,C
Question # 3
Answer: A
Question # 4
Answer: A
Question # 5
Answer: C,D

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