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Salesforce AP-214 valid - in .pdf

AP-214 pdf
  • Exam Code: AP-214
  • Exam Name: Marketing Cloud Advanced Cross Channel Accredited Professional
  • Q & A: 102 Questions and Answers
  • PDF Price: $59.99
  • Free Demo

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  • Exam Code: AP-214
  • Exam Name: Marketing Cloud Advanced Cross Channel Accredited Professional
  • Q & A: 102 Questions and Answers
  • PDF Version + PC Test Engine + Online Test Engine
  • Value Pack Total: $119.98  $79.99
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Salesforce AP-214 valid - Testing Engine

AP-214 Testing Engine
  • Exam Code: AP-214
  • Exam Name: Marketing Cloud Advanced Cross Channel Accredited Professional
  • Q & A: 102 Questions and Answers
  • Software Price: $59.99
  • Testing Engine

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Salesforce AP-214 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Analytics and Reporting15%- Analyze cross channel performance metrics
- Interpret attribution models
- Build custom reports and dashboards
Topic 2: Advertising and Social Integration15%- Leverage Social Studio capabilities
- Implement audience synchronization
- Configure Advertising Studio integrations
Topic 3: Email Marketing Advanced Concepts25%- Implement advanced segmentation strategies
- Configure dynamic content and personalization
- Optimize email deliverability
- Design A/B and multivariate test strategies
Topic 4: Mobile Messaging (SMS and Push)20%- Design mobile customer journeys
- Configure SMS and push notification campaigns
- Implement mobile opt-in management
- Apply compliance and regulatory requirements
Topic 5: Automation and Journey Builder10%- Implement decision split logic
- Design complex multi-step journeys
- Configure wait and engagement activities
Topic 6: Cross Channel Strategy and Planning15%- Identify target audiences across channels
- Design customer journey touchpoints
- Define cross channel campaign strategy aligned with business objectives

Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

1. Events and journeys have a close relationship. When a contact takes action with a marketing message or system, Marketing Cloud creates an event instance with associated properties.
Which are three methods in which Entry Events initiate journeys in Journey Builder?

A) Contact actions in response to marketing messages
B) Status change through contact deletion operation
C) Changes to a contact's attributes
D) Data-modifications to a contact's profile information
E) Data retention policies


2. Which three types of recommendations are supported by Einstein Web Recommendations?
Choose 3 answers

A) Content
B) Operating System
C) Brower
D) Product
E) Banner


3. Which two concepts are types of Journeys?
Choose 2 answers

A) Multi-step
B) Single-send
C) Triggered
D) Promotional


4. Where can you see ad details for facebook ad campaign. Both advertising campaigns and journey builder)

A) On the facebook ad channel
B) Journey builder


5. A deployment specialist sends an Inbox message to your customer audience "Loyalty Program". The next week, they send a message to the same audience using the Replace Inbox feature, but now that audience has some members that no longer exist. What is the expected outcome?

A) The new message replaces the first message only for users who no longer exist in the audience
B) The new message replaces the first message for every user who received the first message, regardless if they still exist in the audience or not
C) The new message replaces the first message, and for users who no longer exist in the audience, the first message is deleted from the user's inbox
D) All users receive the new message, but only if they're read the first message


Solutions:

Question # 1
Answer: A,C,E
Question # 2
Answer: A,D,E
Question # 3
Answer: B,C
Question # 4
Answer: B
Question # 5
Answer: B

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